SEO, or Search Engine Optimization, is the science and art of making web pages rank higher in search engines like Google. Many companies invest in SEO because their customers use Google already, and they want more leads. SEO companies help businesses rank higher so they get more impressions and clicks. 87% of all clicks in a web search go to the first page of results, so if you aren't on page one of Google, you are most likely missing out on leads and customers.

Google and other search engines crawl the internet and build an index of web pages, which is a set of pages that can potentially show up in search results. Hundreds of factors (at the very least) are used to determine the rankings for each keyword search. These rankings can, and often do, change over time due to new pages being published, site improvements and user signals. Some of the things Google looks for is the content on the page or site, quality and relevance of links to the site, user experience, how people interact with the site, and machine learning. Getting on top takes work, and staying on top means staying better than your competition.

How much does SEO cost?

We will give you a custom quote based on how much work your website needs, your level of competition, and overall scope of work. We keep our rates fair, but in the range of what other companies doing similar work may charge.

How fast does SEO work?

You should see some rankings movement within three months. It takes time for Google to re-crawl the website and reassess any changes that have been made. Other competitors may also be investing in SEO, and in many fields that is very common. For sites in a competitive industry it may take six months to a year to see the full fruition of results. We work diligently to help you get necessary changes made quickly and steadily. Usually within three to six months, you should be in your new general position. Keep in mind, the search ranking s do fluctuate slightly as Google and Bing are constantly doing experiments with their ranking algorithm.

How do you know what goes in the Google ranking algorithm?

No one person knows the precise formula, but we observe what works over time, and also have the Google Quality Guidelines which offers insights. Google representatives sometimes give clues, but they aren't going to tell people precisely how to rank at the top, as this is a trade secret. The Google engineers work continually on adjusting the ranking algorithm. Even people who work at Google cannot predict with 100% accuracy what the ranking order will be for a given search on any given day. This means we must use the scientific method, along with observation and testing to determine what factors are stable and predict what ranking factors will be useful in the future. By observing a large number of websites in different categories, we can come to agreed upon conclusions about what SEO factors are important, which are less effective, and which are myths. A significant portion of the ranking algorithm in the 2020s is determined by machine learning, but the largest factor is content on the page, followed by inbound links and off-site factors.

Do we have to sign a long term contract?

We generally don't force clients into a long term contract, but we have a certain amount of time we will ask them to work with us, so we can get the necessary work done to help them rank competitively.

Do you offer Google Ads or PPC services?

Yes, we offer Google Ads management, as many of our clients also benefit from running Google Ads. This is advisable if you are in an industry where your competitors are all using paid ads, like in contracting. Our main role is making sure you spend money ONLY on keywords that benefit your business and you aren't getting irrelevant leads, all while maximizing the ad spend you are using. You will absolutely benefit from having our professional guidance on this, especially with recent changes on how Google makes recommendations to you for ads.

Can you help us rank higher in Google Maps?

We can give you reconsideration to rank higher in Google Maps, but PLEASE NOTE the three-pack map gives the most weight to proximity, meaning whatever is closer to the searcher has a better chance of ranking higher in the map. Think of the map as a driving app, designed to give results within close driving or transportation distance. It's not necessarily a measure of highest quality business. It difficult for businesses outside of a city center to rank for searches related to that

How will you measure success? Will we get regular reports?

We will provide regular ranking reports, traffic reports, and also reports on your Google Ads campaigns if you are running those with us.

Who will be doing the work on my website?

All the work is done by our team members here in the US, and work will be overseen by company founder, John Locke.

Rocklin SEO Company

Helping real businesses in Rocklin rank higher and get more customers.

The Rocklin SEO company helps businesses rank higher in Google search results.

SEO is an important part of any marketing strategy, because search results on the first page of Google get 87% of the clicks. 68% of all online sessions involve a search engine query. Your customers are looking for businesses like your using search, so ranking better is crucial.

We’ve helped many businesses in the Sacramento area with Search Engine Optimization (SEO) including companies in Rocklin. Our mission is to help you increase the flow of qualified leads from organic search results. We’ll help you get first page rankings so your business gets more qualified leads from your website.

Serving Rocklin and Placer County

We’ve worked with many clients in Sacramento and Rocklin since 2012, and many of our clients have been with us for a long time. We’ve helped businesses in manufacturing, home services, contracting, and many other industries. If you’re interested in getting more leads from Google, call us at (916) 747-2198, or fill out the contact form for a free consultation.

Contact a Rocklin SEO Consultant

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Our Rocklin SEO Services

On-Page Optimization

To rank well in Sacramento Google searches, you need the right content on your pages. We determine exactly what needs to be adjusted so your site ranks higher in local SEO.

Link Building

We build relevant and categorically related links from other websites back to your site, boosting your website’s authority.

Revenue Growth

Businesses invest in SEO to improve their lead generation and increase gross revenue. Our goal is to help make you more money, and deliver qualified leads to your sales team.

Content Marketing

We’ll help you produce high quality content for your website that drives traffic and qualified leads.

SEO Reporting

We deliver regularly scheduled Google ranking reports that show exactly how you’re doing, how much search traffic you’re getting from Google, and where we need to focus next.

We Partner With You

Most of our clients keep working with us long-term. We learn your business so we can help it grow.

A Rocklin SEO Success Story

Rick, who had his headquarters in Rocklin when we first started working with him, greatly increased his leads from his website and boosted his companies annual revenue. He gets leads locally and from across the US from SEO.

Rick Hayes

President, Raptor Blasting Systems

I hired John to work on my SEO rankings and my internet presence has gone through the roof. I can’t thank Lockedown SEO enough for the increased sales that have resulted from their work!

The Rocklin SEO Company Helping You Get More Business

Google ranks sites that are credible, look like real brands, and help users get to their goal with minimal friction. There are three main pillars of practical SEO, what we call the “three legs of the SEO table”. These are high-quality content that matches keyword intent, a robust link profile and high-profile brand, and stellar design and user experience. Websites that have these three components tend to outrank lesser sites.

Quarry Park in Rocklin CA - photo copyright 2022 by John Locke

Our Rocklin SEO Recognition

ThreeBest Rated top 3 Advertising Agency in Sacramento 2021, 2022, and 2023

Our Proven SEO Process

1. Analyze and Assess

The first step in our scientific SEO process is to audit your website, analyze the search rankings and the competition, and find the gap between your site and what Google thinks should be in the top position. We formulate a cohesive plan of action to make sure your site is at the top of search results.

2. Create and Optimize

In most cases, websites that are not ranking well suffer from a variety of deficiencies. We will complete whatever needs to be done to make you rank. Generally, this includes content creation and optimization, design and development, link acquisition, and other additional tasks.

3. Measure and Evaluate

After the bulk of the work is complete in the initial phase of SEO, we measure your progress using keyword tracking software. By evaluating the results, we can determine if any additional fine-tuning is necessary. You’ll get ranking and traffic reports on a regular basis.

Areas We Serve

Auburn
Carmichael
Citrus Heights
Davis
El Dorado Hills
Elk Grove
Fair Oaks
Folsom
Galt
Granite Bay
Lincoln
Orangevale
Placerville
Rancho Cordova
Rocklin
Roseville
Sacramento
West Sacramento
Woodland
Yuba City

Why Do Certain Websites Outrank Others?

Google uses a variety of factors to rank web pages for a given keyword search. The goal is to show the most useful sites and pages to visitors. Content on the page, how many other sites link to yours, and how users interact with your site are all considered. The more signals there are that your site is authoritative and helpful, and the more helpful and easy to use your pages are, the better chance you have of ranking near the top. That’s a very simplified version of how SEO works, but essentially, other sites rank higher because they have more of these various signals.

Does Page Speed Really Help SEO?

Many SEO companies swear that improving your page speed will help you rank higher, and yes, every little bit helps, but we look at whether there are other, more challenging factors, that can accelerate your rankings faster.

Why You Should Work With Us

One, we’re here in the Sacramento area, not halfway across the country or the globe. Two, we have a track record of success with several clients big and small. Three, we’ll give you a fair deal that makes you feel like you got your money’s worth. Lastly, we’re not into upselling you services you don’t need. We’re here to make sure your website is solid for years to come, and can rank high enough to get you lots of new marketing qualified leads and more business.

Frequently Asked Questions

Here are some answers to SEO questions you might have.

What is SEO?: SEO, or Search Engine Optimization, is the science and art of making web pages rank higher in search engines like Google. Many companies invest in SEO because their customers use Google already, and they want more leads. SEO companies help businesses rank higher so they get more impressions and clicks. 87% of all clicks in a web search go to the first page of results, so if you aren't on page one of Google, you are most likely missing out on leads and customers.
How much does SEO cost?: We will give you a custom quote based on how much work your website needs, your level of competition, and overall scope of work. We keep our rates fair, but in the range of what other companies doing similar work may charge.
How fast does SEO work?: You should see some rankings movement within three months. It takes time for Google to re-crawl the website and reassess any changes that have been made. Other competitors may also be investing in SEO, and in many fields that is very common. For sites in a competitive industry it may take six months to a year to see the full fruition of results. We work diligently to help you get necessary changes made quickly and steadily. Usually within three to six months, you should be in your new general position. Keep in mind, the search ranking s do fluctuate slightly as Google and Bing are constantly doing experiments with their ranking algorithm.
How do you know what Google puts in the ranking algorithm?: No one person knows the precise formula, but we observe what works over time, and also have the Google Quality Guidelines which offers insights. Google representatives sometimes give clues, but they aren't going to tell people precisely how to rank at the top, as this is a trade secret. The Google engineers work continually on adjusting the ranking algorithm. Even people who work at Google cannot predict with 100% accuracy what the ranking order will be for a given search on any given day. This means we must use the scientific method, along with observation and testing to determine what factors are stable and predict what ranking factors will be useful in the future. By observing a large number of websites in different categories, we can come to agreed upon conclusions about what SEO factors are important, which are less effective, and which are myths. A significant portion of the ranking algorithm in the 2020s is determined by machine learning, but the largest factor is content on the page, followed by inbound links and off-site factors.
Do we have to sign a long term contract?: We generally don't force clients into a long term contract, but we have a certain amount of time we will ask them to work with us, so we can get the necessary work done to help them rank competitively.
Do you offer Google Ads or PPC services?: Yes, we offer Google Ads management, as many of our clients also benefit from running Google Ads. This is advisable if you are in an industry where your competitors are all using paid ads, like in contracting. Our main role is making sure you spend money ONLY on keywords that benefit your business and you aren't getting irrelevant leads, all while maximizing the ad spend you are using. You will absolutely benefit from having our professional guidance on this, especially with recent changes on how Google makes recommendations to you for ads.
Can you help us rank higher in Google Maps?: We can give you reconsideration to rank higher in Google Maps, but PLEASE NOTE the three-pack map gives the most weight to proximity, meaning whatever is closer to the searcher has a better chance of ranking higher in the map. Think of the map as a driving app, designed to give results within close driving or transportation distance. It's not necessarily a measure of highest quality business. It difficult for businesses outside of a city center to rank for searches related to that.
How will you measure success? Will we get regular reports?: We will provide regular ranking reports, traffic reports, and also reports on your Google Ads campaigns if you are running those with us.
Who will be doing the work on my website?: All the work is done by our team members here in the US, and work will be overseen by company founder, John Locke.

Apartments in Rocklin, CA at nighttime - photo from 2019

Rocklin’s most effective SEO company.

We focus primarily on SEO for manufacturing and industrial companies, and local SEO for service providers, like contractors and home services.

We’re worked with business owners in Rocklin, Roseville, Granite Bay and Placer County. No matter what type of business you run, we’ll give you our insights and help you get more qualified leads from your website. We do SEO, web design, Google Ads, and website content creation for businesses like yours.

If you need the competitive edge and are ready to take your online presence to another level, fill out our contact form and we will respond to your inquiry within one business day.

Updated July 23rd, 2025