Perhaps the most underestimated component of a website is its content. Like print, radio, and television before it, the internet is a unique information-sharing technology with its own advantages and challenges. Yet many web studios inadvertently teach their clients that the presentation matters a lot, and what is being presented matters far less. I believe […]
Content First Web Design
Differentiating Your Business From The Competition
No matter what service or product you offer, there are a substantial number of competitors that offer something similar. If you were a customer, what would make them choose your business over the myriad of others out there? This is one of the first things I like to know about the clients that I collaborate […]
Increase Search Engine Visibility In One Step
Every business wants to increase search engine visibility for their website. What is search engine visibility? There are many ways to measure search engine visibility, but in a general sense, it is a metric of how prominent your web pages are in search results. In other words, how likely are people to find your website […]