Well-organized web development projects follow sequential stages: discovery & research, design, development, testing, launch. But there’s a step that occurs before a new site launch that deserves it’s own attention — and that’s training. Training clients to use their website is an incredibly important project stage. Here’s why. We could build the most beautiful website […]
Planning For Client Training
Favor The Long Road: Ongoing Client Relationships
If you’re in business in any way, at some point, you’ve had to shop for web design. You’ve had to figure out what criteria you’ll be judging a web development firm on, and then go through your list of candidates. Hopefully, that list is small rather than large. But here’s a question. What happened to […]
2015 Year In Review
Year-end reviews are cathartic. For the transparent business, a recap of the previous year is a public record of whether it met some of its goals for the year. For me, year-end reviews are a way to keep me accountable for setting goals and keeping track of what I’ve accomplished (or which of my targets […]
What Web Design Clients Value More Than Anything
What web design clients value seems to be difficult for all web development companies to provide. These things don’t take a lot of effort, but they make a big difference, because they help establish trust. Like we’ve talked about, trust is everything — in life, in business, in all things that matter. Boiled down to […]
Consistent Communication Produces Great Web Projects
We’ve been talking about ways we can have better web projects and deliver better results for our clients. Earlier, we discussed getting all the site content at the onset of the project, because knowing what you have to say and who you’re saying it to dictates the design. Having the content ahead of time also […]
Quality Assurance and Testing are Necessary for Great Websites
Published November 30th, 2015
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Previously, we talked about one way we can improve client projects: Get the site content early as possible. This way, we can tailor the design to focus what we have to say and frame it in a way that amplifies and enhances our messages. The next thing we can do to improve client web project […]
Gathering Website Content Early Produces Successful Projects
Published November 29th, 2015
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To manage successful website projects, the web consultancy must anticipate potential obstacles, and prevent them from appearing. This miniseries is about overcoming some common obstacles. If we can eliminate these common problems, we’ll have more successful projects, our clients will be happier during our projects, and our clients will get better results long-term. Chasing Waterfalls […]
The Most Common Social Media Mistakes
In the last ten years, social media has become an ever-present part of our lives. We have the ability to follow, listen to, or speak to almost anyone on Earth — all from our smartphones. The town hall has become a global arena, where everyone has the ability to be heard. The one thing I […]
Reassuring Clients: Knowing How They Feel
Clients come to service providers in a time of need. Reassuring clients means listening to them, being honest with them, and making them feel at ease.
Listening Is a Competitive Advantage
Many web designers think of design as an outlet for creativity. Yes, creativity helps immensely in this job. But there’s many of us who believe that being a designer it goes a bit deeper. I believe that design should be focused on solving problems and understanding business objectives first and foremost. How do we determine […]