SEO, or Search Engine Optimization, is the science and art of making web pages rank higher in search engines like Google. Many companies invest in SEO because their customers use Google already, and they want more leads. SEO companies help businesses rank higher so they get more impressions and clicks. 87% of all clicks in a web search go to the first page of results, so if you aren't on page one of Google, you are most likely missing out on leads and customers.

Google and other search engines crawl the internet and build an index of web pages, which is a set of pages that can potentially show up in search results. Hundreds of factors (at the very least) are used to determine the rankings for each keyword search. These rankings can, and often do, change over time due to new pages being published, site improvements and user signals. Some of the things Google looks for is the content on the page or site, quality and relevance of links to the site, user experience, how people interact with the site, and machine learning. Getting on top takes work, and staying on top means staying better than your competition.

How much will you charge us for SEO?

We will give you a custom quote based on how much work your website needs, your level of competition, and overall scope of work. We keep our rates fair, but in the range of what other companies doing similar work may charge.

How fast does SEO work?

You should see some rankings movement within three months. It takes time for Google to re-crawl the website and reassess any changes that have been made. Other competitors may also be investing in SEO, and in many fields that is very common. For sites in a competitive industry it may take six months to a year to see the full fruition of results. We work diligently to help you get necessary changes made quickly and steadily. Usually within three to six months, you should be in your new general position. Keep in mind, the search ranking s do fluctuate slightly as Google and Bing are constantly doing experiments with their ranking algorithm.

How do you know what goes in the Google ranking algorithm?

No one person knows the precise formula, but we observe what works over time, and also have the Google Quality Guidelines which offers insights. Google representatives sometimes give clues, but they aren't going to tell people precisely how to rank at the top, as this is a trade secret. The Google engineers work continually on adjusting the ranking algorithm. Even people who work at Google cannot predict with 100% accuracy what the ranking order will be for a given search on any given day. This means we must use the scientific method, along with observation and testing to determine what factors are stable and predict what ranking factors will be useful in the future. By observing a large number of websites in different categories, we can come to agreed upon conclusions about what SEO factors are important, which are less effective, and which are myths. A significant portion of the ranking algorithm in the 2020s is determined by machine learning, but the largest factor is content on the page, followed by inbound links and off-site factors.

Can you help us with Google Ads?

We can help you set up Google Ads and manage them to make sure you're getting the highest quality clicks, and getting the most possible leads. For industries where your competitors are using paid ads, this might be the most efficient means for getting qualified leads. Our main role is making sure you spend money ONLY on keywords that benefit your business and you aren't getting irrelevant leads, all while maximizing the ad spend you are using. You'll definitely benefit from having our professional guidance on this, especially with recent changes on how Google makes recommendations to you for ads.

Can you help us rank higher in Google Maps?

We can give you reconsideration to rank higher in Google Maps, but PLEASE NOTE the three-pack map gives the most weight to proximity, meaning whatever is closer to the searcher has a better chance of ranking higher in the map. Think of the map as a driving app, designed to give results within close driving or transportation distance. It's not necessarily a measure of highest quality business. It difficult for businesses outside of a city center to rank for searches related to that

How will you measure success? Will we get regular reports?

We will provide regular ranking reports, traffic reports, and also reports on your Google Ads campaigns if you are running those with us.

Elk Grove SEO

Helping companies in Elk Grove rank higher in search engines like Google and Bing.

Our Elk Grove SEO company helps businesses rank higher in Google search results.

If you have a business that relies on search engines for customer leads, you will probably benefit from Search Engine Optimization (SEO). In simplest terms, SEO is the art and science of making web pages rank higher in search engines. Our goal is to help your Elk Grove company get more qualified leads from organic search results. The majority of all clicks are on the first page of search engine results. Our job is to help you get to page one so your business gets more phone calls, inquiries, requests for quotes, and qualified leads.

Serving Elk Grove and the Sacramento area

We use our search marketing expertise to elevate your website above your competition, giving you more phone calls, customer inquires, and qualified leads. Most of your clients are using Google to find businesses like yours. Google has certain criteria they are seeking for high-quality search results. We know exactly where to look to improve your website’s performance.

Contact a Elk Grove SEO Consultant

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Our Elk Grove SEO Services

On-Page Optimization

To rank well in Sacramento Google searches, you need the right content on your pages. We determine exactly what needs to be adjusted so your site ranks higher in local SEO.

Link Building

We build relevant and categorically related links from other websites back to your site, boosting your website’s authority.

Revenue Growth

Businesses invest in SEO to improve their lead generation and increase gross revenue. Our goal is to help make you more money, and deliver qualified leads to your sales team.

Content Marketing

We’ll help you produce high quality content for your website that drives traffic and qualified leads.

SEO Reporting

We deliver regularly scheduled Google ranking reports that show exactly how you’re doing, how much search traffic you’re getting from Google, and where we need to focus next.

We Partner With You

Most of our clients keep working with us long-term. We learn your business so we can help it grow.

How does SEO work?

Google looks at hundreds of factors to determine what web pages are most helpful for a given search. These ranking factors include assessing what’s on each target page, your overall website, the link profile for your site, reviews and reputation, and how your company is represented around the internet. The web pages that score highest in their ranking algorithm are at the top of Google searches. Here’s what we do: identify any deficiencies on your website, make the necessary fixes, and do any work it takes to make you rank in Google.

What can you do to make our website rank higher?

The initial step of our SEO campaign is an SEO audit done by a human, not a software program. This diagnosis tells us what your competitors in Elk Grove are doing to win at SEO, and how you can start outranking them. There are usually multiple things we must do, both on and off your website to get you ranking competitively. Before we do the deep SEO work, we’ll explain exactly what we’re doing, why we’re doing it, and the positive impact we expect it to have on your SEO.

Your Customers Use Search to Make Buying Decisions

A 2019 study by Oberlo shows that 85% of consumers do online research before making a purchase. If your business is not highly visible in search results, you’re leaving money on the table.

We use a tested SEO process to identify deficiencies in your website, and make improvements to get you ranking in Google and other search engines.

Elk Grove Library - photo copyright 2021 by John Locke

Our Elk Grove SEO Process

1. Analyze and Assess

The first step in our rigorous SEO process is to audit and analyze your website, your competition, and your strategic keywords. We come up with a comprehensive plan of action to make sure your web pages will appear at the top of search results.

2. Create and Optimize

In most cases, websites that are not ranking well suffer from a variety of deficiencies. We will complete whatever needs to be done to make you rank. Generally, this includes content creation and optimization, design and development, link acquisition, and other additional tasks.

3. Measure and Evaluate

After the bulk of the work is complete, we measure your progress using Google Analytics, and other keyword tracking software. By analyzing the results, we can determine if any additional fine-tuning is necessary. You’ll get ranking and traffic reports on a regular basis.

Suzanne Pullen

Lead Advisor, SP Sports & Fitness Club Advisors

Lockedown SEO’s expertise and focus on customer service have been much appreciated. They maintained constant control of the project, working efficiently and providing prompt, valuable communication. The knowledge they displayed and the personal attention they showed us were outstanding.

Our Elk Grove SEO Accomplishments

ThreeBest Rated top 3 Advertising Agency in Sacramento 2021, 2022, and 2023

Manufacturing Executive

C-Level, Anonymous Manufacturing Company

We came to John with little to no knowledge of what we were looking for — only knowing that we needed to improve traffic to our site. He developed a game plan for us, executed it in the projected time frame and got us terrific results. I would highly recommend him unless you happen to be a competitor of mine in which case, please use someone less effective.

Frequently Asked Questions

Here are some answers to SEO questions you might have.

What is SEO?: SEO, or Search Engine Optimization, is the science and art of making web pages rank higher in search engines like Google. Many companies invest in SEO because their customers use Google already, and they want more leads. SEO companies help businesses rank higher so they get more impressions and clicks. 87% of all clicks in a web search go to the first page of results, so if you aren't on page one of Google, you are most likely missing out on leads and customers.
How does SEO work?: Google and other search engines crawl the internet and build an index of web pages, which is a set of pages that can potentially show up in search results. Hundreds of factors (at the very least) are used to determine the rankings for each keyword search. These rankings can, and often do, change over time due to new pages being published, site improvements and user signals. Some of the things Google looks for is the content on the page or site, quality and relevance of links to the site, user experience, how people interact with the site, and machine learning. Getting on top takes work, and staying on top means staying better than your competition.
How much will you charge us for SEO?: We will give you a custom quote based on how much work your website needs, your level of competition, and overall scope of work. We keep our rates fair, but in the range of what other companies doing similar work may charge.
How fast does SEO work?: You should see some rankings movement within three months. It takes time for Google to re-crawl the website and reassess any changes that have been made. Other competitors may also be investing in SEO, and in many fields that is very common. For sites in a competitive industry it may take six months to a year to see the full fruition of results. We work diligently to help you get necessary changes made quickly and steadily. Usually within three to six months, you should be in your new general position. Keep in mind, the search ranking s do fluctuate slightly as Google and Bing are constantly doing experiments with their ranking algorithm..
How do you know what goes in the Google ranking algorithm?: No one person knows the precise formula, but we observe what works over time, and also have the Google Quality Guidelines which offers insights. Google representatives sometimes give clues, but they aren't going to tell people precisely how to rank at the top, as this is a trade secret. The Google engineers work continually on adjusting the ranking algorithm. Even people who work at Google cannot predict with 100% accuracy what the ranking order will be for a given search on any given day. This means we must use the scientific method, along with observation and testing to determine what factors are stable and predict what ranking factors will be useful in the future. By observing a large number of websites in different categories, we can come to agreed upon conclusions about what SEO factors are important, which are less effective, and which are myths. A significant portion of the ranking algorithm in the 2020s is determined by machine learning, but the largest factor is content on the page, followed by inbound links and off-site factors..
Can you help us with Google Ads?: We can help you set up Google Ads and manage them to make sure you're getting the highest quality clicks, and getting the most possible leads. For industries where your competitors are using paid ads, this might be the most efficient means for getting qualified leads. Our main role is making sure you spend money ONLY on keywords that benefit your business and you aren't getting irrelevant leads, all while maximizing the ad spend you are using. You'll definitely benefit from having our professional guidance on this, especially with recent changes on how Google makes recommendations to you for ads.
Can you help us rank higher in Google Maps?: We can give you reconsideration to rank higher in Google Maps, but PLEASE NOTE the three-pack map gives the most weight to proximity, meaning whatever is closer to the searcher has a better chance of ranking higher in the map. Think of the map as a driving app, designed to give results within close driving or transportation distance. It's not necessarily a measure of highest quality business. It difficult for businesses outside of a city center to rank for searches related to that.
How will you measure success? Will we get regular reports?: We will provide regular ranking reports, traffic reports, and also reports on your Google Ads campaigns if you are running those with us..

An aerial view of the town of Elk Grove, California, southeast of Sacramento. The intersection of California Highway 99 and a railroad track is in the foreground

The elite SEO company in Elk Grove, CA.

We focus on local SEO, with several local industrial companies experiencing a larger number of leads from Google and Bing. Every day, we’re analyzing where SEO is going, and working hard to results for our clients.

If you’re interested in working with us, contact us by filling out the form at the top of the page. We will respond to your inquiry within one business day.

If you need the competitive edge and are ready to take your online presence to another level, give us a call or send us a contact form and we will respond to your inquiry within one business day.

Updated September 7th, 2024